
Student Workbook to Accompany Crisis Communications
685 kr
685 kr
Ti., 15 april - on., 23 april
Sikker betaling
14 dagers åpent kjøp
Selges og leveres av
Adlibris
Produktbeskrivelse
No company, organization, or individual whose livelihood depends on public reaction can afford to function without a crisis communications plan. This student workbook reviews the critical terminologies, processes, and skills needed for understanding and responding to crises. It prepares individuals for responding to crises in a variety of contexts, and reinforces strategies and tactics to be used during a crisis. Chapters include instructive case studies of public relations professionals in crises: what they did, what they wished they had done, and what hampered their progress. The exercises provide students with the opportunity to respond to real-world crises, sharpening their own skills and practicing response behaviors. This workbook will serve as a useful tool for all future practitioners.
Artikkel nr.
b3a811c8-8404-4427-b4eb-ad8cc12b76ba
Student Workbook to Accompany Crisis Communications
685 kr
685 kr
Ti., 15 april - on., 23 april
Sikker betaling
14 dagers åpent kjøp
Selges og leveres av
Adlibris
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