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Console Wars: Sega, Nintendo, and the Battle That Defined a Generation

Console Wars: Sega, Nintendo, and the Battle That Defined a Generation

278 kr

278 kr

På lager

On., 5 feb. - ti., 11 feb.


Sikker betaling

14 dagers åpent kjøp


Selges og leveres av

Adlibris


Produktbeskrivelse

Now a documentary on CBS All Access.

Following the success of The Accidental Billionaires and Moneyball comes Console Wars--a mesmerizing, behind-the-scenes business thriller that chronicles how Sega, a small, scrappy gaming company led by an unlikely visionary and a team of rebels, took on the juggernaut Nintendo and revolutionized the video game industry.

In 1990, Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was just a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about videogames and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo.

The battle was vicious, relentless, and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and schoolyards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the US against Japan.

Based on over two hundred interviews with former Sega and Nintendo employees, Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader. It's the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, birth a $60 billion dollar industry.

A best book of the year: NPR, Slate, Publishers Weekly, Goodreads

Artikkel nr.

038823ba-0385-4be1-911e-9d31bd67ee7b

Egenskaper

Modell/Type

Papirbok

Bokomslagstype

Større heftet bok

Antall sider

576 sider

Skrevet av

Blake J. Harris

Utgiver

Dey Street Books

Bokformat

Handelsformat

Trimstørrelse (BxDxH)

152 x 36 x 228 mm

International Standard Book Number (ISBN)

9780062276704

BISAC1

Business & Economics/Industries/Entertainment

BISAC2

Technology & Engineering/Social Aspects

BISAC3

Games/Video & Electronic

ISBN 10

0062276700

Console Wars: Sega, Nintendo, and the Battle That Defined a Generation

278 kr

278 kr

På lager

On., 5 feb. - ti., 11 feb.


Sikker betaling

14 dagers åpent kjøp


Selges og leveres av

Adlibris