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Warum wir Mystery Shopping brauchen!

Warum wir Mystery Shopping brauchen!

210 kr

210 kr

På lager

Ma., 20 jan. - to., 23 jan.


Sikker betaling

14 dagers åpent kjøp


Selges og leveres av

Adlibris


Produktbeskrivelse

The book explains the mystery shopping method in detail, and how employees can benefit from that the mystery shopping method is used in their companies. The book illustrates how the mystery shopping method can be used in any industry, the myths and pitfalls, and how successful mystery shopping programs should be developed and performed, to be beneficial for the company, the customers, and the employees. Mystery shopping can support generating better service, quality, management and profit in the company. The book is also describing the mystery shopping industry ethical guidelines and standards. The book is written by two of the mystery shopping industry veterans, Veronica Boxberg Karlsson (founder of MSPA Europe) and Lina Schölin (vice President at Better Business World Wide) with the purpose to explain the concept for employees who will be evaluated by mystery shoppers, and to assure that the concept is used properly. Using the mystery shopping method correctly, gives the management a tool for objective and structured feedback, enabling employees to develop in their work.

Artikkel nr.

09798fa3-0ae6-405b-bd98-87d19d6895a1

Warum wir Mystery Shopping brauchen!

210 kr

210 kr

På lager

Ma., 20 jan. - to., 23 jan.


Sikker betaling

14 dagers åpent kjøp


Selges og leveres av

Adlibris